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Understanding privacy and GDPR compliance in Seguno Email Marketing

Learn how Seguno Email Marketing handles privacy, GDPR, and CCPA compliance for Shopify merchants.

Seguno Email Marketing is designed with data privacy and permission marketing compliance in mind. This article explains how Seguno handles your store data and subscriber information to help you evaluate compliance with privacy regulations such as GDPR (General Data Protection Regulation) and CCPA (California Consumer Privacy Act).

Note:

Seguno's servers are located in the US. Seguno has not pursued third-party GDPR or CCPA certification at this time.


How Seguno handles your data

Seguno Email Marketing applies the following data practices for all merchant accounts:

  • Seguno will never sell, rent, loan, or grant external access to your contact lists or any other account data.

  • Seguno is prepared to handle data export or erasure requests from you or your customers. These requests are processed through the Shopify admin.

  • Your data is automatically erased 14 days after you uninstall the app or close your Shopify account.

  • Seguno does not directly collect email addresses. All opt-ins flow into Shopify, which holds the record of subscriber consent.

  • Seguno follows industry standards and best practices for security and data protection.


Vendor compliance

Seguno Email Marketing uses two primary infrastructure vendors, both of which maintain GDPR and CCPA compliance:


FAQs

Does Seguno have GDPR or CCPA certification?

  • No. Seguno has not pursued third-party GDPR or CCPA certification. However, Seguno follows industry standards for security and data protection, and its infrastructure vendors (AWS and SparkPost) are fully GDPR and CCPA compliant.

Who holds the record of subscriber consent?

  • Shopify holds the record of consent. Seguno does not directly collect email addresses. All subscriber opt-ins are processed through Shopify.

What happens to my data if I uninstall Seguno Email Marketing?

  • Your data is automatically erased 14 days after you uninstall the app or close your Shopify account.

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